Observador.pt SEO Issues, Traffic and Optimization Tips

Observador.pt

May, 18 2020 05:14:57 PM

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Search Engine Optimization

Title Tag

Observador – Notícias, Opinião, Especiais, Explicadores e Newsletters
Length: 69 character(s)

Ideally, your title tag should contain between 10 and 70 characters (spaces included).
Make sure your title is explicit and contains your most important keywords.
Be sure that each page has a unique title.

Meta Description

As notícias não têm hora marcada, o nosso jornalismo também não. E porque a informação é livre, nós também somos – livres de grupos, interesses e preconceitos.
Length: 159 character(s)

Meta descriptions contains between 100 and 300 characters (spaces included).
It allow you to influence how your web pages are described and displayed in search results.
Ensure that all of your web pages have a unique meta description that is explicit and contains your most important keywords (these appear in bold when they match part or all of the user's search query).
A good meta description acts as an organic advertisement, so use enticing messaging with a clear call to action to maximize click-through rate.

Meta Keywords

No Keywords

Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is.
However, google can't use meta keywords.

Headings

<H1>	<H2>	<H3>	<H4>	<H5>	<H6>
147	40	9	6	0	0

<H1> De despedido a gestor mais bem pago do país /premium </H1>
<H1> Em direto/ Recorde diário no mundo: 230 mil casos num só dia </H1>
<H1> Cinco das seis mortes em Lisboa e Vale do Tejo </H1>
<H1> Prepare-se para uma semana de muito calor </H1>
<H1> Lousã. MAI abre inquérito a morte de bombeiro </H1>
<H1> Bombeiro morreu num incêndio na Serra da Lousã </H1>
<H1> Catorze concelhos em risco máximo de incêndios </H1>
<H1> Últimas </H1>
<H1> Noticiário: As notícias das 21h </H1>
<H1> Noticiário: As notícias das 21h </H1>
<H1> Coronavírus Especial: Cientista chinesa fugitiva critica China e OMS </H1>
<H1> De despedido a gestor mais bem pago do país </H1>
<H1> 8 municípios em Espanha em confinamento parcial </H1>
<H1> Como se desliga a ansiedade nas férias Covid? </H1>
<H1> Noticiário: 19h.Cientistas identificam vírus através da tosse </H1>
<H1> PCP exige subsídio para trabalhadores de resíduos </H1>
<H1> O Museu do Aljube somos nós /premium </H1>
<H1> Se Pedro Nuno tiver coragem, candidata-se a Belém /premium </H1>
<H1> Covid-19. Cientista chinesa critica China e OMS </H1>
<H1> Cientistas criam algoritmo para identificar Covid </H1>
<H1> A foto (histórica) de Trump de máscara pela 1ª vez </H1>
<H1> França vai testar passageiros de países de risco </H1>
<H1> Israel. Milhares protestam contra governo </H1>
<H1> 8 municípios em Espanha em confinamento parcial </H1>
<H1> Recorde nos EUA. Florida tem 15.300 novos casos </H1>
<H1> "Usando mais dados talvez tivéssemos menos mortes" /premium </H1>
<H1> Homicida que perdeu a memória não pode ser julgado /premium </H1>
<H1> De Niro corta "mesada" à ex-mulher para 50 mil/mês </H1>
<H1> "Palavras simples chegam ao coração das pessoas" /premium </H1>
<H1> Gonçalo Byrne: arquiteto de luxo é imagem negativa /premium </H1>
<H1> Férias no campo: 40 turismos rurais de norte a sul /premium </H1>
<H1> Estes chapéus têm moedas, flores e caranguejos </H1>
<H1> Sporting de luto por morte de atleta de 18 anos </H1>
<H1> Pope, fé e o fim da missa cantada do Liverpool /premium </H1>
<H1> O mais eficaz no remate deu Vida(l) ao Barcelona /premium </H1>
<H1> Bale, a máscara nos olhos e um Real que não dorme </H1>
<H1> Benfica defende trio e nega problemas com Lage </H1>
<H1> Morreu Jack Charlton, antigo futebolista inglês </H1>
<H1> Os 140 segundos que mudaram o dérbi para Mourinho /premium </H1>
<H1> Nuno pôs as fichas em Podence e ganhou na roleta /premium </H1>
<H1> Mick Schumacher falha pódio com azar dos azares </H1>
<H1> Hamilton voltou a ser ator principal em Spielberg /premium </H1>
<H1> Graça Freitas "afastou" André Moreira ao intervalo </H1>
<H1> Ronaldo é tão bom a marcar como a Atalanta a jogar /premium </H1>
<H1> Regionalização ou o minotauro administrativo? /premium </H1>
<H1> "La Dolce Visa" </H1>
<H1> TAP, a fábrica de chapéus para homem </H1>
<H1> O povo merece a arrogância do PS /premium </H1>
<H1> Isto só podia correr bem a António Costa, certo? /premium </H1>
<H1> Vai tudo correr bem (ou não) /premium </H1>
<H1> Chega pode substituir o PCP no apoio a Putin /premium </H1>
<H1> O Czar da Rússia e os pingos da chuva /premium </H1>
<H1> O que se passa com a app de rastreio à Covid-19? /premium </H1>
<H1> Uso de máscara obrigatório na construção civil </H1>
<H1> Mexia: Portugal não pode chegar ao inverno assim </H1>
<H1> Covid-19. Governo tem plano para pico no outono </H1>
<H1> Novo Banco quis vender "calote" da Ongoing a 1% </H1>
<H1> Mais alunos ciganos nas escolas (e notas subiram) </H1>
<H1> Trump comuta pena de amigo Roger Stone </H1>
<H1> Emirates prevê cortar até 9.000 postos de trabalho </H1>
<H1> Estrela da Amadora ganha nova vida e cria SAD </H1>
<H1> Avião ucraniano abatido por erro humano </H1>
<H1> Estoril: 2 jovens esfaqueados em rixa numa praia </H1>
<H1> Papa. O último escândalo nas finanças do Vaticano /premium </H1>
<H1> Salgado acusado de liderar organização criminosa </H1>
<H1> Horta Osório admite regressar (e fora da banca) </H1>
<H1> Newton eleito presidente do PSD-Lisboa com 70% </H1>
<H1> Chega propõe conselho de ética parlamentar </H1>
<H1> PCP ataca "propaganda" do Governo nos incêndios </H1>
<H1> Srebrenica. "A vida delas parou há 25 anos" /premium </H1>
<H1> Beethoven: o outro lado do génio, de A a Z /premium </H1>
<H1> Onde usar máscara? As regras em cada país /premium </H1>
<H1> "Ele ainda lida com os poemas como um mistério" /premium </H1>
<H1> "A Eneida é a obra-prima da literatura ocidental" /premium </H1>
<H1> Da poesia aos romances: 25 livros para o seu verão /premium </H1>
<H1> Papa "muito angustiado" com Santa Sofia </H1>
<H1> Primeira-dama do Brasil com teste negativo </H1>
<H1> Santa Sofia. Conselho de Igrejas lamenta conversão </H1>
<H1> O leilão que quer salvar restaurantes do mundo </H1>
<H1> Comboio histórico Miradouro regressa no domingo </H1>
<H1> Os patinhos feios também fazem história </H1>
<H1> Reuniões do Infarmed passam a almoços grátis? </H1>
<H1> "Em casa não é fácil simular um barco no mar" </H1>
<H1> Touros, calamidade e uma recandidatura </H1>
<H1> Descoberta nova espécie de dinossauro no Oeste </H1>
<H1> "Tendência preocupante" na queima de óleo de palma </H1>
<H1> Surfista morto por um tubarão na Austrália </H1>
<H1> Revista Observador Lifestyle viagens já nas bancas </H1>
<H1> Putin para a eternidade ou um regresso ao passado? </H1>
<H1> Mais Populares </H1>
<H1> Salgado acusado de liderar organização criminosa </H1>
<H1> Covid-19. Escolas criticam orientações da DGS </H1>
<H1> Covid-19. Cientista chinesa critica China e OMS </H1>
<H1> O povo merece a arrogância do PS /premium </H1>
<H1> Chegam à Europa os camiões a hidrogénio da Hyundai </H1>
<H1> Novo Banco quis vender "calote" da Ongoing a 1% </H1>
<H1> Como fazer uma refeição Michelin em casa /premium </H1>
<H1> "The Crown" vai ter mais uma temporada </H1>
<H1> Os números da Covid e o colapso da compaixão </H1>
<H1> Reserva de análise parlamentar </H1>
<H1> É urgente “casar” a Economia e a Saúde </H1>
<H1> Porque não precisamos da TAP </H1>
<H1> Hong Kong voltou à rua. Como o cerco se apertou </H1>
<H1> Vídeo. Essencial da entrevista a Miguel Frasquilho </H1>
<H1> Japão. Chuva deixa milhares de casas submersas </H1>
<H1> Myanmar. As imagens do colapso da mina de jade </H1>
<H1> Crianças interrompem mães em direto para a TV </H1>
<H1> 66 ideias para jardins, varandas e terraços </H1>
<H1> Os animais também sofrem queimaduras solares </H1>
<H1> Rita Rato e os métodos dos “donos disto tudo” </H1>
<H1> Surto em Lisboa? Temos tempo... </H1>
<H1> Novas previsões são mais duras mas mais realistas </H1>
<H1> O génio de Morricone e um delírio chamado Kanye </H1>
<H1> 8 coisas para fazer no fim de semana /premium </H1>
<H1> A transformação para ser capa de revista </H1>
<H1> A sustentabilidade deu um galardão ao Neya Lisboa </H1>
<H1> Estes dois negócios querem pôr a roupa a circular /premium </H1>
<H1> Que coisa mais linda é a obra de Vinicius /premium </H1>
<H1> Os agentes infiltrados de Fidel Castro em Miami </H1>
<H1> Cinco filmes para ver esta semana </H1>
<H1> O jornalismo que vale uma assinatura. </H1>
<H1> Afinal o novo coronavírus transmite-se pelo ar? /premium </H1>
<H1> Pausas, folgas e 500 pessoas em teletrabalho /premium </H1>
<H1> Como vai ser o novo ano letivo cá e lá fora /premium </H1>
<H1> Reguengos. Médicos recusam reforçar equipa em lar /premium </H1>
<H1> Público e privado: mundos cada vez mais afastados? /premium </H1>
<H1> O combate à Covid-19 fragiliza a saúde pública? /premium </H1>
<H1> Haverá alunos a ficar para trás? /premium </H1>
<H1> “Não sigo tendências, procuro antes criá-las" </H1>
<H1> "O nosso país é pequeno e extremamente corrupto" </H1>
<H1> “A vida para mim é uma inesgotável conversa” </H1>
<H1> “Devemos usar máscara mesmo no exterior” </H1>
<H1> Coronavírus </H1>
<H1> Vieira da Silva chegou a ministra sem trabalhar? </H1>
<H1> Nora de Costa trabalha na Junta de Benfica? </H1>
<H1> Enfermeiro português fez aviso a Boris? </H1>
<H1> SIC N noticiou que Trump tentou estrangular Woods? </H1>
<H1> Nobel demitiu-se contra falseamento de dados? </H1>
<H1> Chegam à Europa os camiões a hidrogénio da Hyundai </H1>
<H1> O primeiro Model Y já chegou à Europa. Com a Volvo </H1>
<H1> Guterres: “carvão não tem lugar na recuperação” </H1>
<H1> Vendas. Ataca a Covid-19, mas Golf e Clio ganham </H1>
<H1> Ariya. Nissan vai apresentar o modelo do ano </H1>
<H1> Vem aí Renault Zandar com até 500 km de autonomia </H1>
<H1> Quer um Corolla Cross? Vai esperar uma eternidade </H1>
<H1> Lamborghini prevaricou e foi retirado por grua </H1>
<H1> Quer um SUV eléctrico da BMW? Conheça-o dia 14 </H1>
<H2> Secções </H2>
<H2> Sub-secções </H2>
<H2> Últimas </H2>
<H2> Últimas </H2>
<H2> Últimas </H2>
<H2> Últimas </H2>
<H2> Últimas </H2>
<H2> Últimas </H2>
<H2> Últimas </H2>
<H2> Sub-secções </H2>
<H2> Últimas </H2>
<H2> Sub-secções </H2>
<H2> Últimas </H2>
<H2> Sub-secções </H2>
<H2> Últimas </H2>
<H2> Últimas </H2>
<H2> Últimas </H2>
<H2> Últimas </H2>
<H2> Sub-secções </H2>
<H2> Sub-secções </H2>
<H2> Sub-secções </H2>
<H2> Sub-secções </H2>
<H2> Sub-secções </H2>
<H2> CORONAVÍRUS </H2>
<H2> Situação em Portugal </H2>
<H2> Situação no mundo </H2>
<H2> Surto e economia </H2>
<H2> Informação útil </H2>
<H2> Desporto </H2>
<H2> opinião </H2>
<H2> RÁDIO OBSERVADOR </H2>
<H2> opinião </H2>
<H2> Os nossos vídeos </H2>
<H2> rádio observador </H2>
<H2> Sem restrições. Sem obrigações. </H2>
<H2> especiais do observador </H2>
<H2> os ensaios do observador — desigualdade </H2>
<H2> rádio Observador </H2>
<H2> Tudo o que precisa de saber </H2>
<H2> Auto </H2>
<H3> Últimas da Rádio </H3>
<H3> Tem dúvidas? </H3>
<H3> Fact Checks </H3>
<H3> Explicador </H3>
<H3> Desconfinamento </H3>
<H3> O que fazer em casa </H3>
<H3> Casais, filhos e família </H3>
<H3> Vídeos úteis </H3>
<H3> Newsletter especial </H3>
<H4> Noticiário </H4>
<H4> Imperdíveis </H4>
<H4> Resposta Pronta </H4>
<H4> Resposta Pronta </H4>
<H4> Vocês os 3 façam um quadrado </H4>
<H4> Isto Não Passa na Rádio </H4>

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Use your keywords in the headings and make sure the first level (H1) includes your most important keywords. Never duplicate your title tag content in your header tag.
While it is important to ensure every page has an H1 tag, never include more than one per page. Instead, use multiple H2 - H6 tags.

Google Preview

Observador – Notícias, Opinião, Especiais, Explicadores e Newsletters

observador.pt/

As notícias não têm hora marcada, o nosso jornalismo também não. E porque a informação é livre, nós também somos – livres de grupos, interesses e preconceitos.

This is an example of what your Title Tag and Meta Description will look like in Google search results.
While Title Tags & Meta Descriptions are used to build the search result listings, the search engines may create their own if they are missing, not well written, or not relevant to the content on the page.
Title Tags and Meta Descriptions are cut short if they are too long, so it's important to stay within the suggested character limits.

Alt Attribute

We found 3 images on this web page

1 ALT attributes are empty or missing.

https://s3.observador.pt/wp-content/uploads/2015/08/04110830/premium-articles.png

Alternative text is used to describe images to give the search engine crawlers (and the visually impaired).
Also, more information to help them understand images, which can help them to appear in Google Images search results.

Keywords Cloud

para40
mais26
não16
como15
sub-secÇÕes9
sobre8
são8
novo8
pela7
fazer7
nova6
nÃo6
porque6
está5
rádio5

This Keyword Cloud provides an insight into the frequency of keyword usage within the page.
It's important to carry out keyword research to get an understanding of the keywords that your audience is using. There are a number of keyword research tools available online to help you choose which keywords to target.

Keyword Consistency

Keywords	Freq	Title	Desc	<H>
para	40
mais	26
não	16
como	15
sub-secÇÕes	9
sobre	8
são	8
novo	8
pela	7
fazer	7
nova	6
nÃo	6
porque	6
está	5
rádio	5

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This table highlights the importance of being consistent with your use of keywords.
To improve the chance of ranking well in search results for a specific keyword, make sure you include it in some or all of the following: page URL, page content, title tag, meta description, header tags, image alt attributes, internal link anchor text and backlink anchor text.

Text/HTML Ratio

HTML to Text Ratio is: 5.28%

Text content size	26915 bytes
Total HTML size	510040 bytes

Code to text ratio represents the percentage of actual text on a web page compared to the percentage of HTML code, and it is used by search engines to calculate the relevancy of a web page.
A higher code to text ratio will increase your chances of getting a better rank in search engine results.

GZIP compression

Wow! It's GZIP Enabled.

Your webpage is compressed from 498 KB to 100 KB (80 % size savings)

Gzip is a method of compressing files (making them smaller) for faster network transfers.
It allows to reduce the size of web pages and any other typical web files to about 30% or less of its original size before it transfer.

WWW Resolve

Great, a redirect is in place to redirect traffic from your non-preferred domain.

Redirecting requests from a non-preferred domain is important because search engines consider URLs with and without "www" as two different websites.

IP Canonicalization

No your domain IP 172.67.70.203 does not redirect to observador.pt

To check this for your website, enter your IP address in the browser and see if your site loads with the IP address.
Ideally, the IP should redirect to your website's URL or to a page from your website hosting provider.
If it does not redirect, you should do an htaccess 301 redirect to make sure the IP does not get indexed.

XML Sitemap

Oh no, XML Sitemap file not found!
http://observador.pt/sitemap.xml

A sitemap lists URLs that are available for crawling and can include additional information like your site's latest updates, frequency of changes and importance of the URLs. This allows search engines to crawl the site more intelligently.
We recommend that you generate an XML sitemap for your website and submit it to both Google Search Console and Bing Webmaster Tools. It is also good practice to specify your sitemap's location in your robots.txt file.

Robots.txt

Good, you have Robots.txt file!
http://observador.pt/robots.txt

A robots.txt file allows you to restrict the access of search engine robots that crawl the web and it can prevent these robots from accessing specific directories and pages. It also specifies where the XML sitemap file is located.
You can check for errors in your robots.txt file using Google Search Console (formerly Webmaster Tools) by selecting 'Robots.txt Tester' under 'Crawl'. This also allows you to test individual pages to make sure that Googlebot has the appropriate access.

URL Rewrite

Good, all URLs look clean and friendly

Your site's URLs contain unnecessary elements that make them look complicated.
A URL must be easy to read and remember for users. Search engines need URLs to be clean and include your page's most important keywords.
Clean URLs are also useful when shared on social media as they explain the page's content.

Underscores in the URLs

Oh no, you are using underscores (these_are_underscores) in your URLs

Great, you are not using ?underscores (these_are_underscores) in your URLs.
While Google treats hyphens as word separators, it does not for underscores.

Embedded Objects

Perfect, no embedded objects has been detected on this page

Embedded Objects such as Flash. It should only be used for specific enhancements.
Although Flash content often looks nicer, it cannot be properly indexed by search engines.
Avoid full Flash websites to maximize SEO.

Iframe

Perfect, no Iframe content has been detected on this page

Frames can cause problems on your web page because search engines will not crawl or index the content within them.
Avoid frames whenever possible and use a NoFrames tag if you must use them.

Domain Registration

Exactly how many years and months

Domain Age: Not Available

Created Date: Not Available

Updated Date: Not Available

Expiry Date: Not Available

Domain age matters to a certain extent and newer domains generally struggle to get indexed and rank high in search results for their first few months (depending on other associated ranking factors). Consider buying a second-hand domain name.
Do you know that you can register your domain for up to 10 years? By doing so, you will show the world that you are serious about your business.

WHOIS Data

WhoIs domain information can help you determine the proper administrator, billing and technical
contact information.

Not available for your domain

WhoIs domain information can help you determine the proper contact for any domain listed in the Whois database.
A WhoIs lookup identifies the administrator contact information, billing contact and the technical contact for each domain name listing or IP in the WhoIs database.

Indexed Pages

Indexed pages in search engines

300,000 Page(s)

This is the number of pages that we have discovered on your website.
A low number can indicate that bots are unable to discover your webpages, which is a common cause of a bad site architecture & internal linking, or you're unknowingly preventing bots and search engines from crawling & indexing your pages.

Backlinks Counter

Number of backlinks to your website

1,445 Backlink(s)

Backlinks are links that point to your website from other websites. They are like letters of recommendation for your site.
Since this factor is crucial to SEO, you should have a strategy to improve the quantity and quality of backlinks.

Usability

URL

http://observador.pt
Length: 10 characters

Keep your URLs short and avoid long domain names when possible.
A descriptive URL is better recognized by search engines.
A user should be able to look at the address bar and make an accurate guess about the content of the page before reaching it (e.g., http://www.mysite.com/en/products).

Favicon

Great, your website has a favicon.

Favicons improve a brand's visibility.
As a favicon is especially important for users bookmarking your website, make sure it is consistent with your brand.

Custom 404 Page

Great, your website has a custom 404 error page.

When a visitor encounters a 404 File Not Found error on your site, you're on the verge of losing the visitor that you've worked so hard to obtain through the search engines and third party links.
Creating your custom 404 error page allows you to minimize the number of visitors lost that way.

Page Size

498 KB (World Wide Web average is 320 Kb)

Two of the main reasons for an increase in page size are images and JavaScript files.
Page size affects the speed of your website; try to keep your page size below 2 Mb.
Tip: Use images with a small size and optimize their download with gzip.

Load Time

0.94 second(s)

Site speed is an important factor for ranking high in Google search results and enriching the user experience.
Resources: Check out Google's developer tutorials for tips on how to to make your website run faster.

PageSpeed Insights (Desktop)

0 / 100

Page Speed

Observador.pt desktop website speed is slow. Page speed is important for both search engines and visitors end.

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Language

Good, you have declared your language
Declared Language: PT-PT

Make sure your declared language is the same as the language detected by Google
Also, define the language of the content in each page's HTML code.

Domain Availability

Domains (TLD)	Status
observador.com	Already Registered
observador.net	Already Registered
observador.org	Available
observador.biz	Available
observador.us	Already Registered

Typo Availability

Domains (TLD)	Status
ibservador.pt	Query Failed
kbservador.pt	Query Failed
lbservador.pt	Query Failed
pbservador.pt	Query Failed
ovservador.pt	Query Failed

Email Privacy

Email address has been found in plain text!

We don't recommend adding plain text/linked email addresses to your webpages.
As malicious bots scrape the web in search of email addresses to spam. Instead, consider using a contact form.

Safe Browsing

The website is not blacklisted and looks safe to use.

Safe Browsing to identify unsafe websites and notify users and webmasters so they can protect themselves from harm.

Mobile

Mobile Friendliness

Oh No! This page is not mobile-friendly.
Your mobile friendly score is 0/100

Mobile Friendliness refers to the usability aspects of your mobile website, which Google uses as a ranking signal in mobile search results.

Mobile View

The number of people using the Mobile Web is huge; over 75 percent of consumers have access to smartphones. ??
Your website should look nice on the most popular mobile devices.
Tip: Use an analytics tool to track mobile usage of your website.

Mobile Compatibility

Perfect, no embedded objects detected.

Embedded Objects such as Flash, Silverlight or Java. It should only be used for specific enhancements.
But avoid using Embedded Objects, so your content can be accessed on all devices.

PageSpeed Insights (Mobile)

17 / 100

Page Speed

Observador.pt mobile website speed is slow. Page speed is important for both search engines and visitors end.

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Technologies

Server IP

Server IP	Server Location	Service Provider
104.26.9.83	United States	Cloudflare

Your server's IP address has little impact on your SEO. Nevertheless, try to host your website on a server which is geographically close to your visitors.
Search engines take the geolocation of a server into account as well as the server speed.

Speed Tips

Tips for authoring fast-loading HTML pages:

Perfect, your website has few CSS files.

False

Too bad, your website has too many JavaScript files.

True

Perfect, your website doesn't use nested tables.

False

Too bad, your website is using inline styles.

Website speed has a huge impact on performance, affecting user experience, conversion rates and even rankings.
???By reducing page load-times, users are less likely to get distracted and the search engines are more likely to reward you by ranking your pages higher in the SERPs.
Conversion rates are far higher for websites that load faster than their slower competitors.

Analytics

Perfect, We detect an analytics tool installed on this website.

Web analytics let you measure visitor activity on your website.
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https://observador.pt/2020/07/12/os-140-segundos-que-mudaram-o-filme-do-derbi-para-mourinho-e-os-22-segundos-de-um-filme-que-mourinho-nao-quer-ver/	Internal Links	Dofollow
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